The Multitasking Manager: Sara Seabra at Eating Europe

Last Updated on: 1 月 15, 2025 at 9:12 上午

Our Multitasking Managers series presents you with the stories of dedicated leaders who despite travel management being a secondary role, bring exceptional care and commitment to the job

Here’s a surprising statistic: only 11% of the companies we surveyed have a dedicated travel department. The remaining 89%? They’re tasked with juggling core duties alongside the complexities of travel management.

Enter Sara Seabra of Eating Europe, in today’s fast-paced business environment, where agility and efficiency are essential, multitasking managers like Sara serve as the linchpins that keep marketing operations running smoothly.

Her story provides a behind-the-scenes look at the challenges of managing travel arrangements while balancing a wide range of responsibilities. It also reveals how innovative solutions can streamline even the most complex processes.

Eating Europe and Sara’s essential role

Eating Europe is a leading provider of immersive food tours and culinary experiences across various European cities. Established in 2011, the company has guided over 400,000 travellers to authentic local eateries, offering insights into the stories behind each dish and connections with the artisans who craft them.

The company’s mission is to deliver unparalleled culinary experiences by connecting travellers with real food, people, and neighbourhoods. Emphasizing authenticity, Eating Europe ensures guests not only taste the best local cuisines but also understand their cultural significance. With local enthusiasts as guides, the experience is enriched by personal anecdotes and historical knowledge.

Sara Seabra plays a pivotal role at Eating Europe. While her primary focus is on marketing operations, her responsibilities span far and wide. She oversees travel to expand the company’s tour offerings, build vendor and partner relationships, negotiate deals, and enhance brand visibility. On top of these duties, she manages content creation, campaign execution, cross-functional collaboration, and KPI reporting.

Amidst her demanding schedule, Sara also handles travel management. “About 10-20% of my time is dedicated to travel or managing travel-related tasks, such as planning campaigns for new locations or attending industry events,” she explains.

The actual complexity of business travel

Business travel is far more intricate than simply moving from point A to point B. It’s layered with challenges such as risk management, policy adherence, and on-the-road logistics.

“One challenge is managing last-minute travel arrangements, which can be stressful and more expensive,” Sara shares. “Coordinating schedules with local teams or partners in different time zones can also be tricky, especially when timelines are tight,” she adds.

When it comes to planning, Sara prioritizes budget, convenience of travel times, proximity to meetings or events, and ensuring the schedule fits seamlessly with other commitments.

Tips from Multitasking Manager Sara

Team Alignment

“We coordinate business travel by keeping open communication within the team, sharing schedules, and aligning plans to ensure efficiency,” Sara says. She emphasizes how collaboration tools and regular updates help the team stay organized and effective. Reflecting on potential improvements, she notes, “Better support for last-minute changes could make business travel easier.”

Time Management

Sara shares her approach to managing the unpredictable pace of business travel: “To balance time and business travel efficiently, I rely on clear scheduling and setting priorities before trips.” She also highlights how booking accommodations close to meeting locations saves time and reduces stress.

Technology Adoption

Sara advocates for leveraging technology to simplify travel management. “Streamlined booking tools, clearer travel policies, and a centralized platform to manage itineraries and expenses would save time and reduce hassle,” she notes.

Ready to streamline your business travel management?

Sara Seabra’s story exemplifies how multitasking managers rise to the challenge, demonstrating resilience, creativity, and adaptability. Her ability to navigate the complexities of travel management while excelling in her core responsibilities at Eating Europe is a testament to the vital role multitasking managers play in today’s dynamic business landscape.

Whether you’re juggling multiple roles like Sara or simply looking to make travel easier, explore how the right tools and strategies can help. Discover smarter travel solutions 預訂演示 today and 註冊免費試用 with TruTrip today!